IBA Annual Conference Mexico City 2024
15 Sep - 20 Sep 2024
CASA DEL DIEZMO 4, LEVEL S
Session information
Agreement negotiations with franchise conglomerates (in Latin America)
Tuesday 17 September (1430 - 1545)
CASA DEL DIEZMO 4, LEVEL S
Committee(s)
International Franchising Committee
(Lead)
International Commerce and Distribution Committee
Latin American Regional Forum
Description
International franchise agreements tend to be long standard forms used across the world by the franchisor. In many regions, such as Latin America, (master) franchisees are large group corporations (conglomerates) with sizeable to large bargaining power. How to navigate negotiations without allowing to many deviations from the franchise system and uniform contracting practices?
Session / Workshop Chair(s)
| Tiwalola Osazuwa | AELEX, Lagos, Nigeria; Membership Officer, International Franchising Committee |
| Lee Plave | Plave Koch PLC, Falls Church, Virginia, USA; Vice Chair, International Franchising Committee |
Speakers
| Armin Canas | Alsea, Mexico City, Mexico |
| Pablo Hooper | PEREZ-LLORCA, Mexico City, Mexico |